How to Create a YouTube Playlist: Boost Watch Time

YouTube Playlists are the easiest way to guide viewers from one video to the next, boost your watch time, and organize your content library for a better subscriber experience. Here’s a quick how-to and playlist strategy guide!

How to Create a Playlist (Step by Step)

1. Go to YouTube Studio and click Content from the left menu.
2. Select Playlists at the top, then click New playlist.
3. Give your playlist a keyword-rich title and description so it can be discovered via search!
4. Add relevant public videos (your own or others’).
5. Set the order: chronological, by popularity, or custom.

Playlist Tips for Growth

• Group related topics (e.g., "Beginner YouTube Tips" or "Video SEO Series").
• Link playlists in end screens—see how to use end screens.
• Share playlist links on social media or your website.
• Keep series or tutorials in the right logical order for binge-watching.

Why Playlists Matter

• Increase session duration—the #1 YouTube growth metric.
• Help YouTube suggest your own videos after one finishes.
• Make your channel easier to navigate for new viewers.